{"id":1888,"date":"2015-04-29T11:09:13","date_gmt":"2015-04-29T14:09:13","guid":{"rendered":"http:\/\/sh-pro102.teste.website\/~quali640\/br\/?p=1888"},"modified":"2015-04-29T11:09:13","modified_gmt":"2015-04-29T14:09:13","slug":"marketing-digital-e-muito-importante-para-pequenas-empresas","status":"publish","type":"post","link":"https:\/\/qualitacomunicacao.com\/br\/marketing-digital-e-muito-importante-para-pequenas-empresas\/","title":{"rendered":"Marketing digital \u00e9 muito importante para pequenas empresas"},"content":{"rendered":"<p>O brasileiro \u00e9 altamente conectado. E as empresas podem tirar muito proveito disso para lucrar com o marketing\u00a0digital.<\/p>\n<p>Quem atesta isso \u00e9 uma pesquisa feita pela consultoria Accenture em 2013 com 10 mil consumidores virtuais tanto de pa\u00edses de Primeiro Mundo quanto de pa\u00edses em desenvolvimento.<\/p>\n<p>Ap\u00f3s os resultados, o especialista em novos neg\u00f3cios Armen Ovanessoff, da empresa que conduziu o estudo, foi entrevistado pela Folha de S\u00e3o Paulo. Ele afirmou que, frente a esse cen\u00e1rio, o marketing digital tornou-se muito importante para as pequenas e micro empresas.<\/p>\n<p>No Brasil, dentre os entrevistados:<\/p>\n<p>&#8211; 80% usam a internet para pesquisar produtos (maior n\u00famero entre os pa\u00edses pesquisados)<\/p>\n<p>&#8211; 69% usam laptops ou tablets na vida pessoal<\/p>\n<p>&#8211; 76% checam email antes de dormir<\/p>\n<p>&#8211; 61% participam de redes sociais<\/p>\n<p>&#8211; 53% contribuem com resenhas online.<\/p>\n<p>Entretanto, as grandes corpora\u00e7\u00f5es est\u00e3o aprendendo cada vez mais a usar de forma lucrativa o mundo online. Portanto, cabe \u00e0s pequenas e micro empresas n\u00e3o perder tempo e embarcar no marketing digital.<\/p>\n<p>Ainda mais com a nova diretriz do Google de posicionar melhor os sites que se adaptam aos aparelhos mobile: muitos neg\u00f3cios de pequeno porte t\u00eam sites antigos e que n\u00e3o s\u00e3o bem visualizados por celulares e tablets.<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/conteudo.qualitacomunicacao.com\/inbound-marketing-qualita\"><strong>Baixe<\/strong> PDF com conte\u00fado sobre as<br \/>\n<img decoding=\"async\" class=\"wp-image-2373 size-medium aligncenter\" src=\"http:\/\/sh-pro102.teste.website\/~quali640\/br\/wp-content\/uploads\/2016\/02\/inbound-qualita-300x159.jpg\" alt=\"inbound-qualita\" width=\"300\" height=\"159\" srcset=\"https:\/\/qualitacomunicacao.com\/br\/wp-content\/uploads\/2016\/02\/inbound-qualita-300x159.jpg 300w, https:\/\/qualitacomunicacao.com\/br\/wp-content\/uploads\/2016\/02\/inbound-qualita-768x406.jpg 768w, https:\/\/qualitacomunicacao.com\/br\/wp-content\/uploads\/2016\/02\/inbound-qualita.jpg 929w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/> <strong>Vantagens do Inbound Marketing<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>O brasileiro \u00e9 altamente conectado. E as empresas podem tirar [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,3],"tags":[38],"class_list":["post-1888","post","type-post","status-publish","format-standard","hentry","category-automacao-de-marketing","category-blog","tag-marketing-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketing digital \u00e9 muito importante para pequenas empresas - Qualit\u00e0 Comunica\u00e7\u00e3o<\/title>\n<meta name=\"description\" content=\"Entenda por que o marketing digital \u00e9 t\u00e3o importante para as pequenas empresas.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/qualitacomunicacao.com\/br\/marketing-digital-e-muito-importante-para-pequenas-empresas\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing digital \u00e9 muito importante para pequenas empresas - 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